Clothing brands that tend to sell well and at a good price include J. Crew, Victoria’s Secret, Bebe, Columbia, Tahari, Banana Republic, Under Armour, Miss Me Jeans, Theory, Lululemon,[2] X Research source River Island, Zara, Topshop, Miss Selfridge,[3] X Research source Claiborne, Patagonia, Tory Burch, Michael Stars, Hudson Jeans, and Rachel Roy.
You’ll need to dry clean certain delicate fabrics, such as silk and suede. Check the item’s tag for specific cleaning instructions, and look out for the “dry clean only” phrase. [5] X Research source
If natural light won’t be enough to illuminate the item, set up lamps with lampshades around the area to provide extra sources of diffused light. [6] X Research source Avoid direct sunlight or using the camera’s flash, which can distort the garment’s colors. [7] X Research source
If someone is available to help you, try modeling the clothes yourself. This will attract more attention, and give potential buyers a better sense of the item’s shape. [9] X Research source A mannequin can also do this job quite nicely.
In your camera’s settings, select the highest level of photo quality. The minimum photo length allowed is 500 pixels for the longer side. Taking photos with a minimum length of 800 pixels will allow users to zoom in on the image of your item. [10] X Research source
Some digital cameras have a macro setting that improves the clarity of close-ups. Use this setting if you’re shooting closer than one foot (30 centimeters) from the subject.
Imagine how you might inspect the item in a store. What elements would you check the most? Take photos of anything that might be of interest. [15] X Research source
For example, a search for “women’s gray LL Bean capri pants size 10" will recommend the category of “Pants. "
For example, an appropriate title for a pair of jeans is something like, “Ralph Lauren Polo Jeans Black Classic Boot Cut Size 8. "
For example, a good description of a vintage blouse would be, “Vintage 70’s Pat Argenti sheer ruffle front blouse. Small black buttons in back, faux button front. No size tag so please check measurements for fitting. Measures unstretched approximately: 40” (102cm) bust, 40” waist, 23” (58cm) shoulder to hemline. Dark green velvet ribbon detailing. Please note ribbon coming apart near the neck, also separating near the underarm & bust seams. " Give all measurements in both inches and centimeters for the convenience of international shoppers. Other helpful measurements include bust/chest, waist, hips, inseam, pant length, and bell width (for skirts or dresses).
For flat fee shipping, you set the shipping price when listing the item, based its packed weight. Use eBay’s shipping cost calculator to help estimate a cost for your item. [20] X Research source With calculated cost shipping, the shipping cost will be calculated for your customers at check out, based on your zip code, the customer’s zip code, and the weight of the packed item. [21] X Research source
Strongly consider offering free shipping: it’s an incentive to buyers, you’ll get an automatic 5-star seller rating for shipping, and you’ll show up higher on the list of shoppers’ searches for your items. [22] X Research source
Use a USPS First Class envelope for lighter clothing and accessories such as scarves and ties, if the item and envelope together weigh less than 13 ounces. For packed items weighing more than 13 ounces, use a USPS Flat Rate Priority envelope or box, if you’ve offered these shipping options to your buyers. [23] X Research source
Use commercial-grade packing tape to seal boxes and envelopes, and to affix your mailing labels to them.
Cut the printout in half. Keep the receipt for your records, and tape the address label to the package. You can either drop off packages at the post office, or arrange with the post office for a pickup.
Your helpfulness in answering customers’ questions should count towards a good seller review, as well as building customer loyalty. Just as with traditional stores, a satisfied customer tends to become a loyal customer.
